1978 2014 Fully-equipped Conditions for Hainan Leisure Agri- tourism expense grows by 2%yearly. which Is 5 times as high as averages of tourism industry. yuan,with annual tourists at 7.25 mil— lion(Fig.1—3)【111 _culture Development china and Hainan development Growing improvements of ruraI in- frastructure in Hainan lsland ln the end of 2009.over 9 000 civilized and ecologicaI villages were built in Hainan.accounting for 45%of naturaI villages in the province.which A Case Study Of Leisure Agriculture ln Taiwan Gcod performance of leisure agri- culture in Taiwan Taiwan leisure agriculture.devel— oped frOm the 1 970s.is to change ru- ral areas into the one with multiple supplying chances for Hainan leisure agriculture evolvement lt is researched that the demands of recreational travel would be on the agenda when GDP per capita reaches ¥1 000.The demands and choices tend to be volatlie when the GDP per Iays foundation for leisure agriculture developmentm]. capita achieves¥2000,and the de. mands would broaden with GDP per capita in China exceeded¥2 000 al- ready nationwide and even¥6 1 00 in 201 2.In Hainan Province。in contrast. 1n accordance with statistics,the functions,covering education,recre- ation,and culture,on basis of ruraI or agricultural resources。in order to meet number of leisure-agriculturaI garden ing agritainment,involving 9 000 em- ployees and 1 3 000 farming house. holds.1n the gardens.annuaIincome per capita can be 7 550 yuan,which to 1 36 in Hainan in 201 2.exclud. capita at¥3 000 .In 2006,GDP per grew the broadening demands of people. Currently,Taihan has more than 1 200 sightseeing bases and Ieisure agricu1. GDP per capita surpassed¥3 000 in 201 2[s- ̄. ture has become an emerging agricul- people’s sparetime life,brings more profits for farmers.and advances tourism industry of Taiwan. 1&0 turaI forms in Taiwan.which enriches 2010,¥4 000 in 2011 and¥5 000 iin was far higher compared with local farmers,and annual operating rev— Surplus money available nation— enue of the gardens can be 470 million wide and in Hainan Province In 201 2.China disposable income 12 000 per capita for urban residents was 24 565 yuan and 20 918 yuan In Hainan Province.FurthermOre.rural net income per capita was 7 91 7 yuan . 基 8 000 14.0 ≈ 1n O 盘 nationwide and 7 408 yuan in Hainan, and urban Der capita consumption ex- 当要 .普 。penditure reached 1 4 457 yuan per yea . 凸 墨言 4 000 6.0 岙 窖 2.0 0 O Developed transportation in Hainan Hainan Eastern Ring High.speed Railway opened in December 201 0 and the total Iength of the route is 308 km.What’s more,Hainan Western Ring Railway would operate in the end 1987 1990 1995 2000 20。l 2002 2003 2004 2005 2006 2007 Year Fig.1 Urban disposable income per capita in Hainan[’q 9 000 c=]Rura1 net inceme per capi ta 7 917 of 201 4,totaling 344 km,so that tourists are able to tour the whole is- Iand in about 3 h at that very time.On the other hand,Hainan Ring Express. way runs for 600 km,and the middle route is accessible fr0m Haikou to 釜 7 5∞ 皇4 50O —●一Imrease ccmparexl with last year 5 919 6 977 l量 ooo 。oo。 口 1 500 O 4 761 ◆_ 5 153 1n 9 n.4 如 1n 7 如 0 8.0 8.5 『J 盘君u 矗.I警H Tunchang.The route frOm Tunchang tO Qiongzhong was finished con. structed in May 201 2 and the totaI length is 46 km,with the construction in three years. Increasing tourists to Hainan lsland 2008 2009 2010 Year 2011 2012 Fig.2 Rural net income per capita during 2008——201 2r ̄ Hainan Province received 33.203 7 million overnight visitors in 201 2, with year-on-year growth of 1 0.6%and 81 5 600 inbound tourists.with year. on-year growth of 0.1%.Hence.totaI tourism revenue reached as high as 37.91 2 billion yuan.with the year.on. year growth of 17%嘲. Fast developing of eco-tourism, green tourism and ruraI tourism According to estimation of Wodd i。。。。。。— I Urban disNsable income per capita 。24 565 21 810 # +Increase compared with last year l9 109 15 781旦 昌 管 ‘9.8 8.4 7.8 8.4 9.6 矗 譬 2 O Year , 2o11 2012 Tourism Organization。global eco- Fig.3 Urban disposable income per capita during 2008—-201 2 2O14 1979 Similarity of Hainan and Taiwan Both of Hainan and Taiwan are a nomlc circle of one hour,or nearby People,Tai People,Wa People,She People,Shui People,Jing People,Tu People,Mongol People,Bouyi People, Middle Line Expressway,or ring ex. pressway,and the operation should be arranged in accordance with the plan— part of China,with similar climate,ge. ography,and humanistic background. The two islands are in tropics or sub. tropics,surround by the sea,and have tropicaI rainforest climate and o. Korean People.Tujia People.Hani People,Gaoshan People.of which Li People is the first Inhabitants.with the largest population as well。so that the culture develops in long history. Highlights given to island and coasts Hainan coasts boast speciaI plant resources,which is conductive to ning of tourism companies. Site selection Developing depending on central cities The management of Ieisure a. griculture should be based on abun— ceanic climate.respectively.S圳.both are charaCte rized by long sunshine hour,temperate climate,and frost. free of the whole year.which is con dant passenger source.so that Ieisure agricultural sites should be close to cities.Haikou is a provinciaI capitaI and Sanya ls an InternationaI traveling ductive to plants growth.Although sightseeing agriculture ln Hainan is Ieisure agriculture development.For instance.Sanya。Lingshui and Wan- developing,only 1 36 agricultural en- terprises are there,and Taiwan would be the future for Hainan in terms of Ieisure agriculture. Development Planning of Leisure Agriculture in Halnan Layout Orderly development and overalI planning Hainan Province gives pri・ ority to Ieisure agriculture and f0rmu. 1ates corresponding plan,recom- mending developing the agriculture step by step with an overall plan.For example,north,south,east,west and middle areas should al1 well con- sidered and the fully-developed re- gion。such as abundant naturaI re- sources,attracting more tourists,and with solid investments can be given more supports. Connection of three expressways The convenient transportation is key for construction of Ieisure agriculture site.1t is.therefore.suggested to con- struct leisure agriculturaI site nearby Hainan East Line Expressway,Hainan West Line Expressway,and Middle Line Expressway,and every site should be characterized by speciaI at- tractions.1t is notable that the distribu— tion should differ upon regional devel・ opment conditions. Middle area for recreation and the rest for sightseeing NaturaI envi- ronment of middle area Is well pre— sewed.which is suitable for Iiving or developing recreational spots,aiming at relaxing,recreation,artistic creation or preserving health.In contrast.the rest regions are much appropriate for developing leisure agricultural spots, and the targeted guests include urban residents or outside tourists.Still,the COnStruCtiOn should be within the eco- city.Hence,both are populated cities at home and abroad,with high travel— ing demands. Developing relying on major pro- jects Major projects generally attract more national funds and tourists.so that the projects should be welI consid— ered in developing Ieisure agriculture. In Hainan.major proiects include Wenchang Satellite Launch Center, Boao FOrum for Asia.Sanya Miss World Base,and Yangpu Economic Development Zone,where leisure agriculturaI sites can be constructed nearby. Developing on basis of famous mountains or landscapes Famous mountains or landscapes are also available for cOnstructiOn of Ieisure agriculture sites,for tourist sources would be resolved and Ieisure agricul— ture would enrich the scenic spots in turn.Hainan is famous for Wuzhi Mountain,Jianfeng Ridge,Bawang Ridge,Qixian Ridge,Wanquan River, Tianyahaijiao,Dadong Sea,Nanshan Temple,Dongshan Ridge,Monkey Is- Iand.and Daguangba Reservoir. Connotation Exploitation of farming culture Hainan Island is a kind of closed sys— tem for a Iong lerm.so that the island culture dominates,which is also true for farmina culture.With increasingly opening・up,Hainan farming culture is degrading.The construction of leisure agriculture sites is not only to conserve Hainan farmina agriculture,but also to formulate speciaI sites,attracting more tourists. Presenting national customs of In・ digenous people Hainan has over 30 ethnic groups,covering Li People, Miao People.Hui People,Zang Peo— pie,Yi People,Zhuang People,Man People,Dong People,Yao People,Bai ning,which are coastal cities,are rec。 ommended to develop Ieisure fishery and enrich the connotation of Ieisure agriculture,providing diversified Ieisure services for tourists. Emphasizing tropic agriculture Due to Iocation advantage.Hainan Is- Iand is abundant with tropical plants and tropical agriculture develops better and better.Hence.diversified tropicaI plants would attract more tourists,es- pecially for tourists from northern Chi- na.The GeneraI Secretary Xi Jinping also emphasized to fully exploit tropi- cal characteristic agriculture to fully play its role in developing dominant in- dustry and Hainan economy.There- fore。to present the diversified and mul- ti.functional tropical plants Is cruciaI for leisure agriculture. Suggestions for Leisure Agriculture Development in Hainan To formulate scientific planning to lead leisure agriculture develop- ment Leisure agriculture should devel— op according to local conditions with a scientific plan which should be meet the demands in terms of systematic, regional,characteristic,market,struc- ture,ecology,beauty,and benefiting aspects.It should always recognized that development is a process of pro- gressing step by step,in accordance with Iocal practices to exploit culturaI connotation and present agricultural characters. To give policy supports and enter。 prme management The government should reinforce the leading and organization roles on Ieisure to establish corresponding Iaws and rules and fOrmuIate industry stan- 1980 U14 dards,in order to guarantee function ture association should play its role. For example,it can conduct training for cn/data/zfwj/201 | |2黾2 |. welI of Ieisure agriculture.In addition.it 【4】JIN XZ(金细簪),YU XF(虞晓芬).Rising and demand characteristics of Ieisure is necessary to strengthen supports, apply tax preference,broaden financ- Ing channels and rationally develop Iands. To improve promotion and broad- ening market enterprises or individuals in terms of entrepreneu rIng, and even provide management services for the compa- tourism real estate(休闲度假旅游地产 的崛起与需求特点)[J].Economic Tri— bune(经济论坛),2008,2:62-63. f51 China GDP per capita stilllower than globaI Ievelissued in 201 2(201 2年我 nles engaging in leisure agriculture. To carry out training work for staffs The association or scientific jnstitu— 国GDP数据公布人均GDP仍低于世 To establish industry association, shaping industrial cluster Hainan Ieisure agriculture association can be established to draw a ̄ention of tions,such as Sightseeing Agriculture Department,College of Applied Sci— ence and Technology of Hainan Uni- versity and Chinese Academy of 界平均水平)【EB/OL].[2013-02—23】 (2O1 3-1 1—20)http://www.guancha.cn/ Macroeconomy/201 3 02 23 1 27986. shtmI. governments,scientific research in- stitutions, sewice institutions and TropicaI Agricultural Sciences。could provide training services for staffs in 【6]Hainan GDP per capita breaking throu- gh¥5ooo in 2012 f海南2012年人均 GDP突破5000美元)【EB/0 L].[2013- enterprises. To support platform construction and reinforce promotion Currently, Hainan has three websites concerning leisure agriculture,including Hainan leisure net.recreationaI traveling net and Ieisure agriculture column of Hainan agricultural information net, and it is important to supply supports, such as projects or funds。for promo— tion of to platforms and to fully exploit the role in;nf0rmation distribution. To strengthen cooperation for de— velopment in globaI market lt should recognize that the cooperation and exchange of Hainan with main- lands,Taiwan or foreign agriculture would advance agricultural develop. menl and increase farmer’s incomes and intensify mutuaI cooperation.to accelerate Hainan leisure,and even agriculture,developing into global market.which wilI be a highlight of the exchange and cooperation of Hainan agriculture. To enhance education and improve industry quailty To conduct training on en- trepreneuring The leisure agricul- Responsible editor:Xiaoxue WANG leisure agriculture sites or enterprises. with consideration of sunshine pro- jects,and migrant workers training projects. To improve management It Is rec- ommended to improve management of leisure agriculture sites and fame of the industry by rating and selective support. References 【1 1 Implementation of construction of”ten hundred characteristic agriculturaI product bases“to develop tropicaI characteristic modern agriculture(海南 农业实施“十百”行动。发展热带特色现代 农业)[EB/OL].『2009—05—06](2013—1 1— 20)http://www.gov.cn/gzdt/2009—05|Q6j content 1 305678.htm. 『21 Suggestions on advancing construction 0f Hainan intemational traveling island by the State Council([2009]44)(国务院 关于推进海南国际旅游岛建设发展的若 干意见(国发[2009)44号))【EB/0 L]. 【201 0—01-04】(201 3—1 1—2O)http://www. gov.cn/zwgk,2O1 0—01104/con- tent 1 502531.htm. 『31 Work keys in 201 0 of Hainan Provincial Department of Agriculture(海南省农业 厅2010年工作要点)[EB/OU-【2010-01・ 06】(201 3-1 1-20)http://www.hainan.gov. O1—281(201 3-1 1・20)http://www.hq.xin- huanet.com/finance/201 3—01/28/ c 1 14517252.htm. 『71 NationaI economy and social develop ment statisticaI bulletin of China in 201 2 (中华人民共和国2012年国民经济和社 会发展统计公报)[EB/OL].[2013—02.23】 f201 3—1 1・20)http://news.xinhuanet. com/politics/201 3・02/23/c 1 1 4772758. htm. [8】Tourists in Hainan in 201 2 reaching 33.203 7 million population and income achieving 37.9 million yuan f2O1 2年海 南接待游客3320.37万人次.收入379 亿元)『EB/OU.【2013-01-281(2013—11— 20)http://www.898.travel/201 3,01 1 7/ 1 32203.htmI. [9】CHEN XY(陈修演).Achievements and practices of ecologica J village construc— lion in Hainan(海南文明生态村建设的 成效和做法)[J].China Meeting(中国会 议),2010,1:34-36. f1 0]Picture exhibition committee of Hainan on the 20 anniversary(海南20周年图 片展组委会)[EB10L]http:www.hainan. gov.cn/dataJnew/20081 031 481 77 【1 1 1 1 36 Ieisure agriculture gardens con— struction in Hainan to improve farm- ers’incomes(海南136家休闲农业园 区渐成规模,促农民增收)[EB/OL]. 『2O12-1 1—1O】(2013—1 1—20)http:Ewww. hq.xinhuanet.corn/finance/2012—1 1/1 0/ c 1 1 3656002.htm Responsible proofreader:Xiaoyan WU